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The AELC Innovation Club is an initiative of the Australian Experiential Learning Centre. AELC provides training courses for the public as well as in-house and corporate training

AELC INNOVATION CLUB MEETINGS

2010

Next Event

Monday 8th March

Danielle Ferry

Taking it one cookie at a time

Danielle Ferry, Director of The Cookie Barrel does not believe in the saying “That’s the way the cookie crumbles!” She is an eternal optimist much to the annoyance of those around her and is now an even greater believer in the saying “Every Cloud has a Silver Lining”.

Danielle has learnt many valuable lessons along the way and is keen to share with other business owners the highs and lows of a rapidly expanding business, the pros and cons of expansion and the importance of work/life balance. Something that she and her partner (who now works in the business too) have both achieved in the past year.

Where: Westpac Building, Perth

When: 5.45pm

More information


This year we are moving to the Westpac Building in the city starting with our February event. This is a fantastic move for us as I am sure you will agree. We will be starting earlier as well so people can come straight from work. In 2010 we have a celebrity Food Designer, Head of the Angel Investors Association of Australia, a peak into the future of Nanotechnology and much more.


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Barbara Etter

Just How Ethical Are You?

Barbara Etter speaking at the AELC Innovation Club

Barbara Etter, BPharm LLB(hons) LLM MBA is a published author, WA Telstra Business Woman of The Year winner and recipient of the Australian Police Medal.

As the former Assistant Commissioner in Charge of Corruption Prevention and Investigation for the WA Police, Barbara Etter presented an engaging session on ethics, ethical leadership and ethics as applied to innovation.

Topics covered included:

  • definitions and concepts of ethics
  • morality and integrity
  • ethical dilemmas
  • ethical standards
  • leadership and ethics
  • Police leadership and the use of force
  • context and culture
  • useful strategies

 
Ros Worthington

Lessons of a Social Entrepreneur

Ros Worthington speaking at the AELC Entrepreneurs Club

Ros Worthington is a unique social philanthropist who has achieved the extraordinary feat of establishing two of Perth’s highest profile and much loved charities. Ros founded The Breast Cancer Foundation of Western Australia, which promotes awareness and early detection of this deadly disease and she also set up the Make- A- Wish Foundation, which makes dreams come true for terminally ill children.
 
Michelle Rhodes

Environmental Scientist

Michelle Rhodes speaking at the AELC Entrepreneurs Club

Leadership and management within an environmental science company - Michelle, Director of 360 Environmental Pty Ltd is the Project Environmental Manager for the Perth Seawater Desalination Plant, the largest desalination plant in the Southern hemisphere. Michelle also runs Peak Environmental, a bulk water supply business and is the President of the Environmental Consultants Association.
 
Larry Lopez

The Venture Capital Industry, Silicon Valley and Entrepreneurs

Larry Lopez speaking at the AELC Entrepreneurs Club

Larry provided an overview of the Venture Capital industry, talked about market data and the implications (mid 2008), and how entrepreneurs fit into the ecosystem
 
Heather Jones

An Entrepreneurial Woman Boss in the Trucking Industry

Heather Jones speaking at the AELC Entrepreneurs Club

Heather tells her inspiring story of the trials and challenges of being a woman in a man's industry and how she overcame all sorts of difficulties and prejudices to set up Success Transport.
 
Tracey Hodgkins

Building Relationships

Tracey Hodgkins speaking at the AELC Entrepreneurs Club

From small town girl to multi-award winning entrepreneur, Tracey Hodgkins has led a fascinating and creative life. She embodies the dynamic, inventive and generous spirit that so often captures truly successful entrepreneurs.

Tracey shares some of her life story then goes on to talk about developing and managing mutually beneficial relationships. Her philosophy is that giving is the best way to receive; and by doing so freely with no expectations, in return, you guarantee success in all its forms. Tracey’s networks are formidable, are worldwide and have enabled her to develop high growth, profitable social and business enterprises in multiple disciplines.

 
Alan Nelson

Growing and managing a multi-million dollar business

Alan Nelson speaking at the AELC Entrepreneurs Club

Alan tells how he and four other partners grew South Spur Rail Services from start-up with no capital to $65 million in 7 years.
 
Dr Penny Flett

Success as an entrepreneur on the inside - INTRAPRENEURSHIP

Dr Penny Flett speaking at the Entrepreneurs Club

Penny Flett tells her fascinating inside story of changing aged care culture and institutional procedures.
 
Alicia Castillo

Taking Your Business Global

Alicia Castillo speaking at the Entrepreneurs Club

Things you need to know about setting up a competitive global business, including dealing with paradigms, barriers to entry, crossing cultures, implementation and healthy collaboration with competitors.
 
Deryck Graham

Building A Killer Investment Opportunity

Deryck Graham speaking at the Entrepreneurs Club

Journey into the world of the entrepreneur. Deryck uses his extensive experience, including the development of the "Eagle" aircraft to illustrate the processes, rights, wrongs and pitfalls of the entreprenurial process.

 
Ross Gerring

Maximising Website Returns

Ross Gerring speaking at the Entrepreneurs Club

The process of planning and designing a website, choosing and liasing with a website developer, budgets, technologies and more. Lots of valuable information for anyone facing the prospect of having to put a business website online that will work and be within budget.